Daily Elements Influencers
In 9 months, we helped Daily Elements stand out in the crowded supplement market. The key? Genuine relationship-building with the right influencers.
Daily Elements makes pure greens powder from microgreens, grown indoors in Chicago. No fillers, no nonsense—just real greens. They partnered with us to break through the clutter and connect with influencers who genuinely believed in their product. Together, we focused on building authentic relationships that turned influencers into true advocates, driving both engagement and growth.
Results
What We Did
We found 38 influencers who actually liked Daily Elements’ product. Some came from our network, others through cold outreach. Being a SARAL preferred partner helped streamline this process.
We worked closely with these influencers to create 43 reels of authentic content. To support this collaboration and elevate content quality, we provided resources: creative briefs, concept breakdowns, and Zoom calls for VIP accounts.
Our compensation strategy was transparent and effective, combining flat fees for content creation with a sales commission structure. This ensured that our influencers remained motivated and invested in the campaign’s success.
'Relish found highly relevant influencers and content creators who actually cared about our product and championed our brand. That made all the difference in the authenticity of our content. From the start, the Relish team cultivated strong relationships and showed genuine interest in our partners. Our influencers felt that, and it showed in the content.'
Learnings
Less is more. Fewer, stronger relationships led to better results. It’s not about the number of influencers you reach; it’s about the quality of the connection. We focused on building those relationships, and it paid off.
You can’t automate this. It requires a human touch—being there to answer questions, offer support, and show you genuinely care. When you find the right influencers, stick with them and be present. That’s what makes the difference.